DESCRIPTION -
Retron is a business that specializes in renovating and repairing vintage radios and record players. They are devoted to preserving the original character of these devices by using authentic parts and materials. To capture the essence of these classic pieces, an authentic sign was necessary - a radio dial face that is used throughout the visual identity as a typographic play. The hand lettered logo was inspired by 1950s lettering, the era when the transistor radio was invented.